Creative Storytelling
“What Harassment Looks Like” Video Scenario
Part of a comprehensive Harassment Prevention training suite, including employee and manager tracks and 10 state-specific compliance modules.
My Role
Led both creative and operational execution as Lead Scriptwriter and Program Manager, driving end-to-end development and marketing efforts.
Collaborated with legal and HR SMEs to ensure accuracy and relevance.
Directed scenario scripting, production, and iterative updates.
Managed timelines, stakeholder reviews, and compliance audits.
Owned the full-funnel content marketing strategy to drive program adoption.
Strategic Relevance
This project reflects how I am able to:
Humanize legal content through story-driven scenarios that resonate across roles and industries.
Design for clarity and action, tailoring guidance for both employees and managers.
Elevate engagement using dynamic, scenario-based video learning.
Align training with culture, reinforcing values of trust, accountability, and inclusion.
Impact & Results
Certified ~60,000 employees annually, meeting state-specific mandates and organizational standards.
Improved learner confidence and retention, as measured by post-training feedback and consistently high scores on learner assessments.
Supported cultural transformation, linking respectful behavior to real-world workplace interactions.
Enabled agile compliance, with annual audits and responsive content updates across jurisdictions.
View “Matthew’s Story” below: