Highlights from the Trail
Welcome to the part where the forest and the trees come together. These projects zoom in on the details I’ve shaped — content, systems, stories — and zoom out to show how they connect to something bigger. Think of it as a guided hike through the work I’m proud to share.
Website Strategy
Site Architect, Messaging Lead
Built from scratch using Squarespace, this personal brand website translates metaphor-driven messaging into a clear, strategic digital presence. It showcases full-spectrum content skills and supports a next chapter focused on strategic content leadership and mission-aligned impact.
Thought Leadership
Visual Director, Instructional Designer
DEI-related employee training programs often struggle to connect with how teams actually work. This program meets people where they are, turning everyday dynamics into teachable moments that strengthen trust, inclusion, and shared success.
AI Implementation
Strategic Leader, Content Developer, AI Enthusiast
AI is changing how organizations communicate, but human oversight remains essential. This white paper introduces a Human-in-the-Loop framework that shows how empathy, accountability, and strategic input build trust and drive impact.
Creative Storytelling
Lead Scriptwriter, Program Manager
How do you turn mandatory compliance training into something people actually remember and apply? This video scenario anchors a broader harassment prevention program in real-world behavior, blending legal accuracy with human-centered storytelling. The result: clarity, confidence, and cultural impact at scale.
Child Advocacy
Content Creator, Childhood Cancer Advocate
Childhood cancer survival is a medical triumph, and survivorship care is the next frontier. This article explores the long-term health risks faced by survivors and reframes late effects as a public health imperative, blending research and advocacy to deepen understanding and drive action.
Community Impact
Campaign Strategist, Program Lead
When public safety meets strategic storytelling, impact follows. This statewide campaign used clear, empathetic messaging to shift behavior, build trust, and position the agency as a proactive partner in preventing alcohol overservice.
Mission Awareness
Campaign Director, Visual Design Lead
Creating awareness of a cause is fundamental to a nonprofit’s success. This digital marketing campaign outlines a strategy for Childhood Cancer Awareness Month for a local nonprofit, including messaging, visuals, email, social media, and donor engagement tactics.